PROTEIN NEVER TASTED SO GOOD

At DON’T QUIT, we believe protein should be simple, delicious, and made for real life. That’s why we created Protein Shakes and the world’s first Protein Soda...Fuel that tastes amazing and fits into all aspects of your busy life. DON’T QUIT is your go-to “anytime protein”.

Inspired by the Icons Who Embody Perseverance

Jake Steinfeld

Legendary Fitness Icon Jake “Body by Jake” Steinfeld is the Founder of DON’T QUIT! and the pioneer of the personal fitness training industry. He is known for his motivational approach and DON’T QUIT! attitude, inspiring millions with his message of health, hope, and family. Jake and the DON’T QUIT! brand provides the resources to empower everyone to live healthy, happy, productive, lives.

Damar Hamlin

NFL Star Damar Hamlin captured the attention of sports and mainstream media when he suffered a near fatal accident on the football field in January 2023. Since then, he has displayed tremendous perseverance in navigating a long and difficult recovery. He is now using his platform to help institute safety measures to protect other athletes on the field of play. As an elite athlete, Damar loves DON’T QUIT’s line of products for training, game day and recovery.